DAO-IORA Seminar Series – Chun So Yeon
So Yeon Chun is an Associate Professor of Technology & Operations Management at INSEAD. So Yeon’s data-driven research focuses on the interface between operations and marketing in consumer loyalty reward programs (consumer choices, point currencies and monetization, customer lifetime values, and consumer behavior experiments), revenue management (pricing and forecasting), and risk management (risk measures, portfolio […]